Piece of Rio

An add-on mobile application that lets you unlock encoded 3D images in a unique virtual experience!

The app uses the phone’s camera to scan specially created tags for this purpose and turns them into unique 3D visualizations!

Every purchase at a KFC restaurant gets a nutrition pad with an added reality tag.

Scanning the marker unlocks a virtual 3D image of the statue of Christ in Rio de Janeiro!

The app allows you to participate in a prize game:
After shooting the 3D image in unexpected places: on the bedside table at home, on the glass in the bus or on a bench in the park … Save the picture on your phone, share it in Instagram with #PieceofRio and you can win one of many great prizes: 50 tote bags with unique illustrations and 50 boxing menus!